Making sense of keywords
I've been doing some searches on Google's search engine with certain keywords that appear in my articles on my two blogs CommonSense With Markk and The NextPost. I'm pleased to say it looks like things are looking up if you start to "play with keywords."
For starter, I searched for the keywords "beyond blogging experience" and found my post Blogging Experience and Beyond on this blog in the No. 1 position on the first page.
I tried "predictions: changing face" and my The NextPost article Predictions: The Changing Face of Internet Marketing appeared in the No. 2 position.
Next, I searched for "pagerank slapfest" and I got my CommonSense With Markk post on No. 1, and on No. 2 is my article from The NextPost, Mama, Don't Let Your Baby Grow Up To Be A Blogger... which also has the keywords "PageRank slapfest" in the post. On No 3 is a post at RT Cunningham's blog Untwisted Vortex and No. 4 is Andy Beard's post about Google PageRank: Joke of the Blogosphere. They both have the keywords "pagerank slapfest."
When I tried a search for "mama don't let your baby," The NextPost article came out on No. 1. There were other sites with the "mama don't let your baby..." title on the first page.
Then I tried "Internet trail of delusions" and I got this post on No. 1 position and No. 2 as well. This article appears on The NextPost. I would like to add that the two articles on The NextPost - Predictions: The Changing Face of Internet Marketing and On The Internet Trail of Delusions - have attracted the most number of comments ever experienced by this blog.
Since the two articles, I've taken a "break" from posting any more articles on The NextPost while attending to other matters - and yet I keep seeing visitors coming and leaving comments. My suspicion is that these are search engine traffic and not social traffic. That's what I learned from Grizz.
I must admit here I've not been mixing with the social crowd much lately and that I'm not your regular techie so I don't meddle in those analytical techniques to know the ins and outs of how this thing works. I leave that to the smarter guys out there to explain this quirk or phenom, whatever that is.
I have some ideas in my head but I wouldn't dare say it out loud until I understand it fully. Meanwhile, you don't have to buy me a beer, I'm capable of getting my own and enjoy a cool drink in my own time.
The Adland Digest keeps coming to me via email because I subscribe to it as a member of Adlandpro.com. Now and then I'll come across some hard-hitting articles written by special guest writers in their newsletters. They provide a good read and most times are thought-provoking.
These are free articles that can be used so long you acknowledge and credit the authors with a resource box at the end of each article. The Adland Digest has been one of the most effective newsletters on the Web since 1998. They provide useful information about Internet business and other related subjects.
The recent Google PageRank slapfest of big and small blogs had set the blogosphere alight with plenty of rants and some raves. But this article by Dean Philips might will be "a wake-up call" for many of us. It makes for interesting reading. I'll take a break and let Dean gives you the lowdown. Enjoy...
Google Zombies Need To Wake Up
By Dean Philips
Over the last couple of weeks, I've received more e-mails in response to my article, "Google's Trap, DMOZ's Nap, And Yahoo!'s Crap," than any other article I've ever written. And that's saying a lot because, I've written close to forty articles.
Most of the e-mails are very supportive and appreciate of the fact that I'm going after Google and the other large search engines, by telling it like it is.
Now even though I appreciate your e-mails and support, I need to make one thing perfectly clear. For the record, I AM NOT GOING AFTER GOOGLE!
Is Google a greedy, self-serving entity? Yes! Yes, they are. But lots of entities are greedy and self-serving. For that matter, so are a lot of people. The fact of the matter is, I happen to like certain things about Google. I think they're a fine search engine, and they perform a very valuable and much needed service.
No, my articles are not directed at Google per se. My articles are directed at the tens of thousands of Google zombies who blindly follow and applaud Google's every move and whim, like rats following the Pied Piper of Hamelin.
This also includes a good portion of the media, which also seems to be caught up in the bright lights of Google--not unlike a deer frozen by the headlights of an oncoming car.
Zombies, wake up! Google is a search engine--period! Nothing more, nothing less. And I will not exaggerate their existence or importance!
They are not a god or some sort of deity. They are a search engine--that's all.
And even though I've already said it in several different articles, I'm going to say it again. All of that money you're spending on search engine optimization, so that you can play in Google's sandbox is going to be all for naught.
Because other websites that haven't done any search engine optimization whatsoever are already starting to rank ahead of you in Google's results pages.
Yet, you keep spending your money, and beating your brains out trying to figure out Google's algorithms. And just when you think you've got it figured out, Google decides to take its ball and go home. Zombies, wake up! You're playing a game you can't win!
Didn't November 16, 2003 teach you anything? It's never wise to put all of your eggs into one search engine basket. I mean, forget about the "Florida Update." What if by some strange chance, Google goes offline for a day--for a week?
Think it can't happen? Think again. Nobody thought last summers crippling east coast blackout could ever happen either, but it did happen, and it turned out to be the biggest blackout in recent U.S. history.
Nothing and no one is infallible. So, zombies, wake up and do yourself a favor. Do the smart thing, and develop other ways to promote your website.
About The Author: Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net. Visit his website at: http://www.lets-make-money.net
Of related interests:
Wow! It's one Google PR rollercoaster ride
PageRank: 'Massacre' of the blogs
*The views and opinions expressed or implied, and the information presented in CommonSense With Markk are those of the authors. They do not necessarily represent the views of CommonSense With Markk and/or its associates.*
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