Now You CAN'T Google with Other Ads, Now You CAN!

If you're reading this, it may appear a bit confusing. But that's how it is when you're dealing with Google.

Only last week, Jennifer Slegg of JenSense.com posted the revelation that web publishers have to adhere to Google's updated policies...

As I had mentioned in my previous post, the key issue concerning the placements of ads became a sore point among a lot of publishers as noted in their comments in various blogs.

That was bad news.

Now Jennifer has come back to us, posting on her blog, that this time "It's official! You can now run AdSense on the same page as other contextual ad programs."

In other words, third-party contextual ads may now be displayed on the same site or page as Google ads but with one condition..."as long as they don't have the same look and feel as our ads."

She had a nice chat with Brian Axe, senior product manager on the Google AdSense Team on the issue. And thus, this new revelation.

I'm not sure what to call this new revelation. Is it an about-turn, a turnaround or a flip-flop? But never mind.

That is good news.

But there are still certain kinks to be ironed out. Like Yahoo Publisher Network (YPN)...they stated in their TOC that other contextual ads (that means Google AdSense) are not permitted on the same page as YPN ads. Hopefully, this will be history, too.

Now you have to sit down and figure out how to differentiate all these competitive ads in design, colour, font, positioning and format in order to comply with the new program policies.

Guess it boils down to using good judgement and plain old common sense.

Of related interest:
Privacy Policy for Adsense Publishers

Adsense Is Googling Again

Things are getting a bit dicey again where the Adsense program is concerned. The Google Adsense policies have been "revamped" in easier to understand lingo. But still some of the nuances in the policies are facing contention among Adsense users.

One key issue that's nagging website publishers is the placement of Adsense contextualized ads. Google are saying that similar contextualized ads from other advertisers should not be entertained on the same website if publishers are using the Adsense program.

This may well stick in the craw for publishers who have been using both Adsense and other contextualized ads. Some publishers knowing how sticky Google can be regarding their TOS oblige by using Adsense on web pages minus contextualized ads from other advertisers. But they place these other ads on some other pages without the Adsense ads.

Now, it seems it's a no-go to do that. Already, we're hearing rumblings from some publishers regarding this issue. For more about the Google TOS updates, JenSense.com has got the skinny on them.

Of related interests:
Now You Can't Google With Other Ads...
Privacy Policy For Adsense Publishers

An Aussie Sense of Adsense

Here's a sensible thought from Australian Graham Hunt. He is of the opinion that having Google Adsense on his site goes against his principles. He lays out the reasons why he's not following the Adsense crowd.

Although visitors can see that I have Adsense on my site, I must admit that Mr Hunt has an interesting point of view. I applaud him for making his stand. His article was published in EzineArticles.com. Read it here and feel free to post your views.


Adsense Makes No Sense To Me

By Graham Hunt

You won’t find any Adsense ads on my website.

Yes, I’ve read about the apparent “death of Adsense” and my inbox has been stuffed with claims and counter claims about the value of this product or that strategy. . But that is not the reason.

You see, I am a writer. I love nothing more than to research and write material on the area of my passion. In fact I have devoted my life to that very thing. Other than a bit of housework and meal preparation in support of my hardworking life- partner, my time is spent online researching and writing my own material.

I am very proud of the material I have produced and offer in the form of articles and e-books on my website. Once I have attracted a visitor to my site, why on earth would I want them to suddenly leave and go who knows where? At least if they clicked on an affiliate link I have something of an advantage for two reasons:

(a) I have chosen where the visitor will go when they leave my site and

(b) I could receive some income if they purchase the product or service on the site to which I am an affiliate.

With Adsense, the most likely place my hard-earned visitor would end up would be my direct competitor! That’s like owning a Pizza restaurant and advertising the local Chicken Take-Away in my establishment.

Yet, that is in effect, the type of thing I would be doing if I displayed Adsense on my site. Yes, it might make sense to Google to provide contextual advertising. It would probably even make sense to the advertiser (otherwise why would they do it). But it makes no sense to me.

I write because I believe I have something worthwhile to say. I believe, in all honesty, there are a lot of people who would benefit from hearing what I have to say. . I also believe that laborers are worthy of their hire, so yes, I offer some of my material for sale. I put my material before people. If they like what they see, if it fills a need in their life at that particular moment in time, they may buy. If they don’t like what they see, that’s okay.

But the last thing I want is for them to rush in and out of my ‘store’ because their attention has been grabbed by my competitor who I allow to stand in the entrance to my place of business for the purpose of diverting my customers across to his ‘store’. Will they come back to me? I don’t really know, but I sure as heck would rather it didn’t happen in the first place.

On the other hand, I recognize that I am something of a crusader. My site is not there specifically for me to make money, although the income is appreciated. If I was only interested in making money (and it seems, if you believe everything you read you either make millions or you make zero when you are in business on the Internet. There is, apparently, no middle ground) then I could provide the mega-store approach and offer you anything and everything your heart desires.

I heard recently of one entrepreneur who has 75,000 websites! Apparently the content on those sites is so unappealing that he makes tens of thousands of dollars each month from Adsense alone. To that I say “Great. I trust he enjoys his money.”

I choose to journey along a road apparently less travelled. What I lose out on in the area of financial gain, I certainly make up for in satisfaction of achieving my life’s goal and a career path that I honestly love. There’s not much more I could ask for.

Graham Hunt is the Founder and Thinker-in-Residence of The Ultimate Success Center, the website of which can be found at http://www.the-ultimate-success-site.com. Graham has also started an interactive blog on Aglet Marketing. An aglet is the small metal tip on a shoestring. Aglet Marketing, therefore seeks ways to promote your website on the tip of a shoestring. The blog can be found at http://www.aglet-marketing.blogspot.com

Article Source: http://EzineArticles.com/?expert=Graham_Hunt

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The Buzz that Rocked the Senses

Scott Boulch's controversial affliliate promotion about his Adsense revelation ended Tuesday, Sept 26.

After two weeks of Net buzz, Boulch has claimed that over 31,000 people had signed up.

"Although we originally were going to end the affiliate promotion at 25,000 opt ins, we have made the decision to allow a few more people get the word," he announced.

We'll see what comes next from Scott Boulch.

'Click Flipping' A New Buzzword?

I can't quite make out how this thing will end up but this guy Scott Boulch has certainly stirred up a hornet's nest with his Adsense revelation. His initial report was quickly picked up by over 29,000 netusers within a few days and his follow-up report must be even hotter. It seems we're gonna hear a new buzzword in the coming days. Boulch calls it "Click Flipping". So there you are. Hope it makes some sense.